Krêma Supply started in Beirut, Lebanon by CEO Mostafa El Nazer. 2024 was a year full of instability and confusion in Lebanon, and out of that feeling is where community felt most important. Krêma was born out of friends skating through a city that was constantly shifting. It was a way to stay focused when life around us felt unpredictable.

Selena Seleme joined soon after and helped shaped the visual identity. Mostafa brought two decades of skate culture, Selena brought design direction. Krêma grew from the mix of both worlds.

Our influence comes from skating, underground fashion, alternative music and the kind of nostalgia that sticks with you. We keep production small on purpose. No excess stock. No low quality shortcuts. Only pieces that feel intentional.

Krêma has lived in Beirut, Abu Dhabi and London. Each place changed us in its own way. Beirut taught us resilience. Abu Dhabi pushed us forward. London refined our taste.

After moving to the UAE, the local skate scene welcomed us and became part of our story. Since then, we have tried to give back to the community that supported us. One project has been donating boards through Habibi Skateshop and Saturday Skateshop to young skaters in Lebanon who have limited access to gear.

Krêma Supply is fully independent. We fund our own work and create everything in-house. Every design, photo and campaign comes from within the team. We focus on quality and community rather than hype or trends.

Born in Beirut.
Shaped by movement.
Made for people who care.